Have Your Own Voice Through Creating Special
Reports
You're probably searching for additional
revenue streams to keep your business solid
and secure in this contracting economy and
uncertain world.
http://forexplatinumclub.com/viral/ebooks
Producing specialized content for sale
is one of the fastest, most
reliable methods of making extra income
fast.
Writing a "white paper" or a special
report, is a great way to set yourself up as
an expert in your field, and share valuable
information with your prospects.
You may already have most of the
ingredients for an e-book or special report
in your files or archives.
http://forexplatinumclub.com/viral/ebooks
Find out which ingredients make
customers willing to pay
you for material available from other
sources, and what elements you should
include in your marketing copy to spark
their interest in buying now.
Here are the steps to take when writing
your special report:
1. Have your end goal in mind before you
start.
2. Do you want to find a way to increase
sales, while reducing your cost to acquire
those sales?
3. Who are you trying to impress and what is
important to them?
4. What distribution method will be best?
5. How many people do you want to impact
with this report?
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6. Make sure the layout of your special
report looks pleasing, and is very easy to
read.
7. Keep in mind that it’s basically
salesmanship in print.
8. Keep your facts accurate, very brief and
to the point. The denser your information,
the more valuable and more likely to keep
the interest of your reader.
9. Write an attention getting headline. 95%
of your readers will decide if they will
read your special report based totally on
your headline, so make it great and make it
benefit driven.
10. Get it on the web. When emailing others,
include your white paper URL in your SIG
line of your Email or include the URL when
promoting your special report on Email
discussion lists.
http://forexplatinumclub.com/viral/ebooks
Talk soon,
Jeff Davis
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